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SEO Executive / Inbound Marketing Manager - Droitwich

Employer
hotelshopuk
Location
Droitwich, Worcestershire
Salary
Upon application
Closing date
28 Feb 2019

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SEO Executive / Inbound Marketing Manager - Hotelshopuk, Droitwich

Department: Great Little Breaks

Reporting to: Managing Director

Job Purpose: Responsible for analysing, reviewing and implementing effective search engine optimisation for the company’s overall SEO strategy.

Key Accountabilities / Activities / Duties

  • Assist in developing and execution of SEO strategies & promotions
  • Develop off-page projects & assist with outreach strategy (link building)
  • On-site optimisation (title tags, meta descriptions, etc.)
  • Keyword research to guide content creation
  • Recommend changes to website architecture, content, linking & other factors to improve SEO positions for target keywords
  • Ensure content is seasonally relevant
  • Monitor & evaluate search results & search performance across major search channels
  • Take learnings from paid search activity & adapt into organic strategies
  • Monitor and report on technical SEO issues & recommend fixes
  • Collate data & report on traffic, rankings & other aspects of SEO
    • Complete weekly and monthly performance reports
  • Excellent knowledge of standard, current and latest SEO best practices & trends
  • Conduct on-site and off-site SEO competitor analysis
  • Website support where necessary

Hours of work

40 hours full time, Monday to Friday. A degree of flexibility will be required

Salary

Upon application

Flexibility

Due to the nature of the business, a degree of flexibility is required, and the post holder may be required to perform certain tasks not specifically referred to above.

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